Brief:
Make Cocoxim coconut water the buzzy drink this summer
Creative insight
Creative solution
Client: Cocoxim
Brief: Make Cocoxim coconut water the buzzy drink this summer
Insight: The coolness that coconut water brings is healthy and deep, unlike other soft drinks.
Creative idea: Max mát (Maxxxx coolnessssss)
Brief: Make Cocoxim coconut water the buzzy drink this summer
Insight: The coolness that coconut water brings is healthy and deep, unlike other soft drinks.
Creative idea: Max mát (Maxxxx coolnessssss)
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Campaign manager: Lai Hong Van
Creative lead: Nguyen Ngo Ngo
Creative lead: Nguyen Ngo Ngo
Copywriter: Dang Thoi Trac, Ngan Ha, Mi Nguyen
Art director: Phuong Yen, Diem Thu
SOW: Integrated marketing campaign
SOW: Integrated marketing campaign
