Sushi Oki is a friendly, casual sushi bar that serves sushi and Japanese fusion cuisine. A subsidiary of a well established restaurant chain, Sushi Oki wanted to reach out to more people and raise awareness on a budget.
Chopstick Challenge was conceived as a fun interactive challenge that allowed participants to win discounts. The game was to transfer round marble beads using chopsticks to a bowl of your choosing, each bowl corresponding to a discount amount. Transfer 10 marbles to the first bowl within 1 minute and you win 10% off. Do 15 and you win 15%.
Influencers were invited to participate in the challenge and post explainer videos of the challenge, inviting guests to try it out themselves. They also posted food reviews.
Gaming Booth Design
Mural by: Irina Rezwan
