Rhea Rawat's profile

Lee - Wrangler - Vans

The idea attempts to tie in all the three brands by overlaying a common design element throughout the store -  Metal pipes.
Why pipes?
The sheer sight  of pipes interweaving and complimenting each other offers a very interesting choice as a design element. Moreover, the whole arrangement stays subtly in the background without eating into the merchandise on display, while at the same time evoking an industrial/grungy look within the shop space. Pressure wheels  and valves between the arrangements serve break the monotony and complete the overall look.
Lee - Wrangler - Vans
Published:

Lee - Wrangler - Vans

Concept Store for Lee Wrangler Vans, in New Delhi. The Concept was to connect the 3 VF brands together in the space. I used pipes and plumbing d Read More

Published: