In order for the brand to set its spark in the market, the brand’s nature had to be well-framed by its concept of existence; observing and analyzing the data being transferred through the submarine cable landing stations in Egypt; symbolizing its structure through the logo. Furthermore, the sharp look perceived in the logo symbolizes the broad knowledge and experience that the brand gained allowing them the ability to operate with confidence .
Agency : Triple A
Designer : Ebrahim Emam , Mohamed Elyamany
