FROOT SCOOP ICE CREAM is a premium ice cream shop that specializes in fruit-flavored ice cream in Los Angeles, California. Founded in November 2022, this shop is dedicated to providing customers with high-quality, delicious, and unique dessert experiences. The shop likely uses fresh sourced ingredients to create their fruit-based flavors, making for a premium, gourmet ice cream experience.
The company's focus on fresh, fruit-based flavors and commitment to sustainability sets it apart from other ice cream businesses, making it a popular choice among discerning dessert lovers in LA.
Our objective is to use the colors of the fruits as inspiration for their branding so that they can develop a visually appealing and cohesive brand image that immediately conveys the unique, fresh, and fruity nature of their product.
To protect the clarity of the logo and ensure it has as much impact as possible, it should be surrounded
by an area of space known as the exclusion zone.
by an area of space known as the exclusion zone.
The exclusion zone is measured at the same size as the Orange letter "o" in Froot Scoops' logo.
No graphic elements of any kind should invade this zone.
Art Direction
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