Ivan Zhao's profile

5-Hour Energy Drink Rebranding

5 Hours Energy Drink package redesign
In this project, I would like to make significant improvements to the package of 5-Hour Energy Drink. (From the existing cosmetics look Plastic Bottle to mini Aluminium Can) The objective of the rebranding is to attract more consumers while not affect the existing market. The new design aims to make the product more elegant and resembles it from the cosmetics category. 


Awards:
2014 Graphic Design Winner on Creative Quarterly CFE 35
5-Hour Energy Drink Rebranding
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5-Hour Energy Drink Rebranding

In this project, I would like to make significant improvements on the package of 5-Hour Energy Drink. (From the existing cosmetics look Plastic B Read More

Published: