Paper Doll - a dress-up game
An Android app originally developed for the launch of the Samsung Note 1 at Fashion Week. The application was then re-skinned for the steampunk themed 2012 Tech Expo in Detroit.
Paper Doll is an experiential marketing activation that allows guests to take a photo of their face, dress their avatar in a variety of hair, hats, tops, bottoms, and accessories, and place the completed “doll” in a scene of their choice. The guest receives a physical printout of their creation and is sent a digital copy with links to share on social media.
Role:
Product Concept, UX/UI design, Concept Art, Asset Production, White Paper, Wire Frames, Pitch to Client