Caserito
Brand Identity / Storytelling / Illustrations / Web Design / 2020 / Juarez, Mx

In a typical Mexican kitchen, decorated with beautiful tile patterns, the food is delicious. The office worker seeks to satisfy his hunger with dishes that remind him of those times at his grandmother's house, who used to cooked him his favorite dish: chicken with mole and rice.

The smell of 'cafe de olla' and corn from freshly made tortillas invites you to stop by for a bite to eat and feel at home.

A brand inspired by a combination of Puebla and its famous talavera, along with the Otomí art of central Mexico. With handmade illustrations that make Caserito a totally artisanal and human brand.
Caserito
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Caserito

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