For the company re-branding new business cards were needed. The brief was very loose, asking for something with a memorable “wow factor”. The concept seen here embodies the idea of a container that holds information, similarly to how a company holds products in its repertoire. The idea is that the container has the company member’s information, and then within it they would keep their favourite products, or in a sales position it would be filled with products discussed with a customer and handed off to them for later review. The cards that the container would be filled with would serve almost as collectable items to accompany the product and serve as a different, fun way to document the company’s evolving product line.
