Francesca Harvey's profile

Costa Coffee - Coffee Animal - Consumer Journey Mapping

Coffee Animal - Consumer Journey Mapping
 
A creative report designed to find new strategic opportunities on how consumers order coffee from Costa Coffee. The project itself looked into consumers behaviour, their buying trends and  habits. Offering new innovative approaches and insights using strategic tools and methods to maximise outcomes.
 
Costa Coffee - Coffee Animal - Consumer Journey Mapping
Published:

Costa Coffee - Coffee Animal - Consumer Journey Mapping

Coffee Animal - Consumer Journey Mapping Creating new design strategies for Costa Coffee on a university campus to reflect consumer behaviour an Read More

Published: