Project: Plant Based Treaty Branding
Task: Full Branding System
Task: Full Branding System
Description and goals: The PBT project aims to gather diverse voices against the current production models based on fossil fuels, animal exploitation and biodiversity loss by proposing a shift to better, healthier and sustainable industries where the plant-based production and veganism are it's central core. A collective and inclusive movement where individuals, scientists, politicians, cities, and more claim for an urgent action to revert climate change and it's consecuences.
Credits: Outdoor campaign designed along with Lucia Sierra and Federico Callegari.
Hand-made logotype for the organic feeling. Plant powered + collective agreement concepts.
