Sianji is a global brand that specialises in the production of gaming and “heavy duty” computers (esp. laptops).

The brand’s core mission (production of gaming and heavy duty laptops) was put into consideration. A logomark that not only communicates the brand’s mission but also has a universal feel to it was created.

For the logotype, a square and techno headline typeface was considered to communicate the brand’s mission effectively.

What do you think about this project? Leave a comment and let me know your thoughts.

Thank you!