Fabian Alcantara's profile

WRGP Radiate FM Campaign

About
WRGP Radiate FM is a college radio station for Florida International University (FIU), serving all of Miami-Dade county on three different frequencies. WRGP is also the terrestrial radio home of FIU football, baseball, and basketball. Radiate FM is committed to providing a spectrum of alternative music for the Miami audience.
I was to asked to rebrand the radio station identity to a more fresh and vibrant look, making it more consistent with the radio station’s print and digital media. 

For the Radiate FM identity, I incorporated shades of green to show off the progression of maturity of the station’s FM birth. The overall design has a clean and minimal contemporary Miami look.

For the digital medium, a responsive website redesign was made to showcase the radio station offerings and reflect the art and alternative scene of Miami that mirrors with the new identity system.
WRGP Radiate FM Campaign
Published:

WRGP Radiate FM Campaign

Launched December 2012.

Published: