The AlphaMint branding and visual identity project was fun because the project kept growing as their community and product offerings did as well. Originally I was tasked to help the company create a logo and branding that fit the look and feel of the companies mission and audience. They wanted something that represented their goal to help welcome and educated people entering the crypto space while still providing opportunities to help grow existing knowledge bases.
With the company building and growing a thriving community, they naturally branched out and wanted to offer other products. These new product offerings focused on content creation which required their own branding and identities. These assets help viewers and subscribers visually connect with the content and instantly identify what the product is about and who the main audience is. With AlphaMint launching The Morning Show and Exit Liquidity, I was given an opportunity to provide branding and visual identities for these products as well.
