Optima Erasmus is a program elaborated to promote and support the personal and professional growth of italian university students, financing their Erasmus with extra Special Bursary and promoting their encounter and visibility among the web and among job market.
Optima Erasmus is a first experiment of #sociality, in which the students are called to story-tell and share their study and cultural experience abroad, through a dedicated social-connected website supplied by Optima.

Credits
Advertising Agency: Optima Brand and Communication
Agency website: www.optimaitalia.com

Creative Director: Antonio Pirpan
Art Direction: Wachipi Srl
Copywriter: Antonio Pirpan, Sasà Tomasello
Additional credits: Laura Masiello, Francesca Verde, Serena Multari, Daniele Tabacco, Paola Traettino.