BRANDING, ASSET CREATION, ILLUSTRATION, PACKAGING DESIGN
KENTISH PIP | UK
Craft Cider Stories
Founded in Tradition
Founded in Tradition
MOMENT OF CHANGE:
Kentish Pip is a family run, Kent-based cider producer, with ambitions to challenge mediocre cider and bring craft stories to the category. To help them achieve this we created a world of visual storytelling linked closely to their heritage and the stories of the cider itself.
WE DELIVERED:
A finessed logo identity that kept their established brand but helped it to feel timeless without losing personality. We also developed product names and accompanying illustrations that breathe life into the character of each product.
Hand-scripted typography and bold, contrasting colours help these designs stand out on a crowded shelf but with a coherent, consistent brand identity. Their unique style works across a range of casual cans and champagne style ciders, reaching different audience groups across channels.
POSITIVE CHANGE:
Kentish Pip sells all over the UK in independent stores and online through craft distributors and is a strong festival favourite. They’re now an M&S approved producer and export all over the world.
