Tory Burch Showroom Project
In this short project I did while abroad while in Rome, Italy, we were given an existing building in the heart of Rome's shopping district and converted it from a Zara into a designers private showroom for exculsive guests.  
 
Through reserach, i found that the Tory Burch brand uses her initials in subtle ways to form the patterns and shapes of her designs.  My goal for the showroom was to take this concept and blend the T shape together with Tory's signature colors often found in her designs.  I wanted to use different materails than in her main stores by adding a cobblestone floor in the main entry way to bring a piece of Rome into the American designers space and use acrylic and different lighting to make the store have a different feeling than her public stores.
 
The entire layout of the store is built from T shape displays and these are the staples for circulation and diving of the two showroom areas inside the building.
Fashion Showroom
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Fashion Showroom

An exclusive fashion showroom project for designer Tory Burch set in the heart of Rome's shopping district.

Published: