I created this ad campaign with the intention of showing how Lisa Frank as a brand can reintroduce themselves again in this age without losing so much of their original brand identity. I chose Lisa Frank for this advertising project campaign because I was a huge fan of the brand as a kid and I figured that I'd really enjoy the project if I chose a brand that is close to my childhood.

Disclaimer: This advertising campaign is in no way affiliated with the actual brand. 

Photos are not mine as well, and are either sourced from stores, blogs, and free mock-ups.

For my advertorial campaign, I decided to feature a local family influencer to collaborate with the brand. I chose the Manzano-Reyes family as an example, because they are one of the few families that Filipinos look up to.