Soo Kim's profile

MAS NYC Event Collateral

MASNYC Event Collateral
For this project, we were asked to create an event collateral in both print and digital formats.
I chose MASNYC, an event held by the Municipal Art Society of New York. 
They are dealing with urban planning, urban design, sustainability  and social diversity
to promote the livability and resillence of New York.
 
Target Audience
Young adults (aged 20-30) who follow the latest trends and fashion, living in NY.
 
Concept
The formation of the trends
 
Collateral
Digital Invitation, App, Event program
 
 
 
 
Digital Invitation
 
 
 
MAS NYC APP 
 
All the dots including menu buttons float around slowly. 
The menu buttons can be tapped to go to the menu or swiped off the screen.
 
 
 
 
 
Event Program
MAS NYC Event Collateral
Published:

MAS NYC Event Collateral

Event Collateral

Published: