Wiggli is a daycare campus to drop off your pups for playdates, pajama pawties, active doggie walks, and self-grooming
based in Colombia. The crew came along to make a full re-brand-starting off by its name to its visual identity.
based in Colombia. The crew came along to make a full re-brand-starting off by its name to its visual identity.
Inspired by happy wagging tails, we created a friendly and fun brand, giving customers a clean and safe space
for their dogs, expressing joy and movement through a cute, playful, and cheeky brand identity. We designed a custom
bold and quirky font to elevate the brand's personality by making it just like Wiggli's pups: playful, happy, and sweet.
We crafted a bold and rounded style to outline its friendly and approachable identity by adding details and gestures
that take inspiration from dogs' tails. We paired it with a set of vibrant colors where blue calls to mind feelings of
calmness, pink essentially reaffirms Wiggli's affection and playfulness, and yellow symbolizes the energy, joy,
happiness, and friendship that our pets will get.
for their dogs, expressing joy and movement through a cute, playful, and cheeky brand identity. We designed a custom
bold and quirky font to elevate the brand's personality by making it just like Wiggli's pups: playful, happy, and sweet.
We crafted a bold and rounded style to outline its friendly and approachable identity by adding details and gestures
that take inspiration from dogs' tails. We paired it with a set of vibrant colors where blue calls to mind feelings of
calmness, pink essentially reaffirms Wiggli's affection and playfulness, and yellow symbolizes the energy, joy,
happiness, and friendship that our pets will get.
Creative Director & Design: Cristina Donado
Naming & Lead Social Media Content Creation: Natalia Estevez
Lead Branding Designer: Juan Sebastián Murillo
Junior Designer: Valentina Gutierrez
Design Intern: Valeria Perdomo
Naming & Lead Social Media Content Creation: Natalia Estevez
Lead Branding Designer: Juan Sebastián Murillo
Junior Designer: Valentina Gutierrez
Design Intern: Valeria Perdomo
Follow us: @wagonstudio
*The work displayed has been created by Wagon Design Studio, including work that may not be published by clients due to external causes.
The work here may be modified by Wagon Design Studio to showcase the extent of the services provided.*
