Art Direction for Sequana's annual report. Sequana's creative brief as a global player in the paper industry was to create a narrative by adding a wide variety of photographs of it's key products which give visual depth and texture to the report.
The main goal of the design for the report was to show people the data, in an accessible and elegant style. The design focus was to position the group as a leader in its field by highlighting the creative potential and beauty of core product.
The main goal of the design for the report was to show people the data, in an accessible and elegant style. The design focus was to position the group as a leader in its field by highlighting the creative potential and beauty of core product.
Cover in Olin Regular absolut white 300gsm
Inside section Rives dot extra White 100gsm
Interior pages cocoon silk 100% recycled paper 90gsm
Sleave KeayKolour Original Aubergine New 450gsm with Screenprinted logo
