This was a campaign for the Romanian Traffic Police that received multiple awards in 2012. Among them Silver Drum at the Golden Drum - social and charity events, Gold and Bronze trophies at ADC Romania Awards - PR and Integrated Campaigns It was also shortlisted in Media Lions at Cannes and even got a Wooden Lion (these are quite rare) in the "Lead the Change" top 10 Publicis Network Global Competition.
Credits: Art director: Raluca Băraru/Copywriter: Andrei Gurău, Andy Daniluc/Creative director: Răzvan Căpănescu
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Your Last Journey, Campaign for Romanian Trafic Police