The Campus Mobility Principles - Motion
"The Campus Mobility Principles" is an initiative of Princeton University, in the United States, that aims to improve and
encourage the movement of students to employees in a sustainable way.
The project consists of the development of 10 principles, among them, the use of buses, a renovation of dormitories to classrooms, and the creation of green areas for the transit of bicycles, pedestrians, and scooters. Without the role of
raising awareness on the campus, it was possible to minimize the impact on the environment and generate more
socio-environmental value.
https://www.princetoncampusmobility.org/
Direction & Production: Chá de Bold Estúdio + André Plus Prod.
Motion: Mykael Sobreira
Script: André Plus Prod.
Art Direction and Screen Design: Chá de Bold Estúdio
