REITMANS
fully integrated & multi-channel campaign
fully integrated & multi-channel campaign
We're at the dawn of a new era in fashion - where size rules, style rules, age rules and all rules are out. That's what Reitmans' Try on anything is all about.
A celebration of freedom through fashion. Inspiration is everywhere and you are free to try on any look, any lifestyle and anything that brings you joy. Let's get it.
A celebration of freedom through fashion. Inspiration is everywhere and you are free to try on any look, any lifestyle and anything that brings you joy. Let's get it.
CLIENT Reitmans
AGENCY Cossette
VP INCLUSIVE CREATIVITY Chris Bergeron
COPYWRITERS Souléman Diallo, Jessie Sternthal
ART DIRECTORS Ambre Chekly, Jessica Fecteau
ART DIRECTORS Ambre Chekly, Jessica Fecteau
VP BUSINESS LEAD Benoît Chapelier
ACCOUNT DIRECTOR Mélanie Desjardins
ACCOUNT MANAGER Marie Demeire
LEAD STRATEGIST Laurence Bonneville
AGENCY PRODUCERS Catherine Richard, Émilie Meunier, Florence Parent
DIRECTOR Bobby León
DIRECTOR OF PHOTOGRAPHY Juliette Lossky
CHOREOGRAPHER Andrea Peña
STYLIST Olivia Leblanc
DIRECTOR OF PHOTOGRAPHY Juliette Lossky
CHOREOGRAPHER Andrea Peña
STYLIST Olivia Leblanc
1ST AD Clara L'Heureux-Garcia
SET ART DIRECTION Mélanie Truchon
EXECUTIVE PRODUCER Julie Beaudoin
EDITOR Bobby Léon
COLORIST Thomas D'Auteuil
ONLINE & MOTION DESIGN Post-Moderne
ORIGINAL MUSIC, SOUND DESIGN & MIX Cult Nation
SET ART DIRECTION Mélanie Truchon
EXECUTIVE PRODUCER Julie Beaudoin
EDITOR Bobby Léon
COLORIST Thomas D'Auteuil
ONLINE & MOTION DESIGN Post-Moderne
ORIGINAL MUSIC, SOUND DESIGN & MIX Cult Nation
VOCALIST Naya Ali
DANCERS Aïcha Bastien Ndiaye, Miranda Chan, Mel Charlot, Kim Gingras, Ali Lalonde, Anoshinie Muhundarajah
DANCERS Aïcha Bastien Ndiaye, Miranda Chan, Mel Charlot, Kim Gingras, Ali Lalonde, Anoshinie Muhundarajah
