Project Overview
Bene is a digital app that gives Swiss people, who eat out, transparency in their food options, helps strengthen the trust between consumers and restaurants, and raises awareness on food choice impact.
Problem Statement
People who eat out don't have enough information on the food's origin.
They don't find easily information on the environmental and social impact of the food.
Usually the given information is not clear.
There is no trust between consumers and restaurants.
Our Goals
Help people gather the information about food's transparency easily and clearly.
Give more in-depth information on food's origin.
Give more in-depth information on food's origin.
Help in reducing the amount of time they spend when looking for this information.
Enhance the trust consumers put on their main information sources.
Our Design Process
Desktop Research / Benchmarking
User Research / Screening Questionnaire
User Interviews / Clustering insights
User Archetypes
User Flow
Information Architecture
Wireframes
Typography & Color Palette
Prototype
The user launches the app and she is guided by an onboarding session introducing her to the value system.
The user is met with an interactive menu where clicking on each dish shows the description, price, origin information and the producer.
She can review the restaurants and dishes by going to the restaurant's profile.
Finally, she can stay up to date with her favourite restaurant and discover new places through the news section. The app will send notifications every time a restaurant adds news.
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My Role
Design Research | Visual Language | Communication Style
Course
Designing Digital Experiences
Sep 2021 - Dec 2021
