Adrienne Andaya's profile

Starbucks VIA Ready Brew

Anytime, Anywhere
Art Direction for Single Print Ads

OBJECTIVE
Starbucks is one of the most "globalized", most recognized brands in the world today - ultimately, becoming the go-to coffee shop for catching up with friends to study dates or even job interviews. Our task was to come up with an idea to promote Starbucks' VIA Ready Brew Instant coffee and explore art direction.

CONCEPT
The concept for this ad is clear and simple: good, quality coffee made in an instant, at the tip of your fingers.
 
**CREDITS TO: Ivana Forgo Illustration for this particular piece**
**This project is only for educational purposes & not intended for commercial use**
Starbucks VIA Ready Brew
Published:

Starbucks VIA Ready Brew

"Anytime, Anywhere" Brand: Starbucks Project: Savannah College of Art and Design- Art Direction I Media: Print Year: March 2013 **Credits to: Iv Read More

Published: