ABOUT THE AIRLINE
Qatar Airways is one of the youngest and already well-known in the world, operating its flights to all six continents. The airline was founded in 1997.
According to the private British company Skytrax, Qatar Airways has received many awards and is among the five-star airlines in the world. Qatar Airways was also recognized as the "Best Airline in the World" (2011, 2012, 2015, 2017 and 2019)
ABOUT OF THE PROJECT
In this project, I want to demonstrate the rebranding of the logo for Qatar Airways and Brand Book.
Logo concept
When developing the logo, a crescent moon was taken as a concept, which shows the Muslim religion of the country, and also symbolizes faith and prosperity and the development of the company and brand. An airplane as a symbol of aviation and an advantage over other vehicles on the ground. The colors are taken from the flag of Qatar, an additional color is black, for contrast and to give aesthetics and glamour to the airline.
LOGO IN THE FULL VERSION
Company Notebook
Diaries and notebooks for notes are indispensable attributes in the attributes of any brand. Focusing on the main components of the company and the colour palette, a book was developed that can be used as souvenirs, as well as for concluding and completing business negotiations.
Instructions for using the logo
Brand Book fully demonstrates how the logo behaves on the medias, as well as detailed instructions on the recommended sizes of the logo and its use, which should be taken into account to prevent errors.
This project is not official, it only demonstrates and offers its own design option for the airline. I respect Qatar Airways.
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contacts:
Instagram: @zhemchug27
Mail: jean70artem@mail.ru
Telegram: https://t.me/Zhemchug27
