The most valuable thing you can do for your local business is posting high-quality content. Even though the majority of your content must focus on your field, marketing experts recommend sprinkling in some material about the current affairs of the community. It is a great way to capture a niche not many people are handling. Besides influencers, activists, and news stations, most websites do not focus on local content.

When producing content with local intent, the key is to insert local keywords in the title and meta description tags. Your content should focus on long-tail keywords to delineate your site geographically and topically. For instance, overarching webpages may include Orlando SEO Consultation or "Jasa SEO Terbaik", while a blog post could include “Best SEO Consultation Agencies in Orlando.” or " “Best Digital Agency in Indonesia” Inserting Orlando / Indonesia on both pages will help Google to index your content for Orlando / Indonesia and SEO related searches.

One thing to note here is that local content does not mean an ordinary blog post. Instead, it is the term used for various strategies. Like, optimizing landing pages with local images or sharing user-generated content.

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