We've all been in love with television characters in the past, but in this movie for America Television we wanted to reflect a two-sided love story, from Beto, the main character of De Vuelta al Barrio (the most popular show on Peruvian television), and Elena, a fan of the series, the ad sees the characters being noticed 'through' the screen and embark on a relentless love affair. It shows that unique relationship that is generated between the fans and the characters of the series. This is a film that coexists within the entertainment and pop culture of the country. The spot also rolls forward with an Arianne Fernandez cover of '80s hit "Fantasy.
Spot Video
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“Fantasy and Reality Blend Beautifully in Melodramatic Telenova Ad”
Adweek
“This Bizarre love story depicts how close we get to our favorite TV characters”
AdAge
“In an earnest and well-executed film, Circus Grey Peru create a sweet tale of a TV character and his biggest fan.”
Shots
“The Star-Crossed Lovers in This Touching Ad Embody Our Love of TV it gives and takes away”
Muse By CLIO
