Yandex.Market & SOKOLOV
I created this project for the Yandex.Market site for the New Year. It was necessary
to show jewelry products of the SOKOLOV company, which can be purchased
in the Yandex.Market application. I decided to make a split screen to make the video
as informative and interesting as possible. On one part of the screen, I wanted to show
a video with SOKOLOV products on a model so that I could see the product in real life, and on the other part of the screen, show the market application. To make it easy
for the audience to understand how the application on the same part of the screen,
I placed information about the product.
to show jewelry products of the SOKOLOV company, which can be purchased
in the Yandex.Market application. I decided to make a split screen to make the video
as informative and interesting as possible. On one part of the screen, I wanted to show
a video with SOKOLOV products on a model so that I could see the product in real life, and on the other part of the screen, show the market application. To make it easy
for the audience to understand how the application on the same part of the screen,
I placed information about the product.
In order to show Yandex.Market as realistically as possible, I created a 3D model
of phone in Blender. I placed an animated screen of the application on the phone,
and also animated the movement of the phone itself.
of phone in Blender. I placed an animated screen of the application on the phone,
and also animated the movement of the phone itself.
I shot the video in the studio. I used the softest light possible, as well as bed color
in clothes, to heighten the emphasis on jewelry. The video was filmed on a Blackmagic Pocket 4k Camera in RAW. Color correction was done in the Davinci Resolve.
in clothes, to heighten the emphasis on jewelry. The video was filmed on a Blackmagic Pocket 4k Camera in RAW. Color correction was done in the Davinci Resolve.
All compositing and 2D animation was created in the Adobe After Effect.
I also made resizing of the video there.
I also made resizing of the video there.
Thank you for waching!
