Splash
Splash is a new European service of powerbank sharing. The project
is launching from Spain, sharing stations will be in bars, restaurants, shopping malls and other public places. Client can take a powerbank
at one sharing station and return in another of his choice.
The company wants to show that they are friendly, joyful, stable
and eco responsible. The tagline is "We share energy".
Design Task
Abstract, simple and clean minimalistic logo, which shouldn’t
show any direct hint about the company’s activity: no batteries, flashes, mobile phones and wires. Using of logo should be
agile — it should have a sign and text. The sign also
would be used as an app icon.
About the design
The logo sign and simple icons that has been produced from
the logo sign are the presentment of energy splash. This simple
form and colours are remarkable, can be used in different variations
and still be recognisable as a sign of the company.
The design has potential to become an eponym of powerbanks
as the sign can be associated with powerbank itself. Some examples from everyday conversations, that may appear: "please, take a splash
in the evening, I would like to call you", "can I borrow your
splash for a minute?".
