Illustration system
For the street festival MalmöFestivalen 2020 done with Magda Reyman
The illustrations represent Malmö's cultural diversity, and the togetherness feeling of the street festival, which means everybody happy with great music, food and activities. To provide scalable and consistent creation, it was developed an illustration system to be used as building blocks to create any character or scenario.
Construction guidelines
Color application
Character design
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