This is a PSA project that focuses on a particular issue.The objectives were that I come up with a strong campaign idea and then design three posters for that campaign. For my PSA I decided to focus on the oceans, because there is a really cool campaign that matches every dollar you pay to clean up a pound of ocean waste. My designs are all supposed to make the trash feel like a villain, and I feel that they do really well doing this. I decided I would use illustration to express a cartoon style feel that makes the piece more memorable.

I really enjoyed creating this project, I learned a lot of how PSAs can be effective or not, and a lot about digital illustration. I hope that one day I can further expand my knowledge on PSA poster in a professional environment.