For the release of Will Smith's autobiography 'WILL', the team and I were asked to work closely with abstract creative designer and artist, Jade Pearl, to design a window installation at Sevenoaks Bookshop. This went live just ahead of the books release, to drive traffic to the shops signed copies and exclusive merch, as well as to celebrate the amazing cover created by visual artist BMike.

Myself and Jade worked together to develop designs for tote bags, bookmarks and posters, which drew upon her distinctive style and bright colour palette seen throughout her work. We then pulled elements from her work to create window clings that gave the window a three dimensional look, and mirrored the layered style Jade uses on her canvases.

On the day I was in charge of photography and videography and used this for content across multiple channels, as well as creating the time-lapse video of the installation itself, seen below: