PROJECT INFO
Type: Key Visual Design
Client: Dutch Lady Milk Industries Berhad
Date: 2021.04
Dutch Lady Milk Industries Berhad (DLMI) was established in 1963 in Petaling Jaya, Selangor. For 58 years, we have embraced the changing lifestyles of our consumers and evolved to meet their nutritional needs better. Today, DLMI is a 600-strong company that offers an extensive range of quality and delicious milk based dairy products, from formulated milk powder, yoghurt drinks to fresh milk and UHT, distributed nationwide to help Malaysians stay nourished and healthy to help them move forward in life.
- Below designs were not selected -
Key visual (KV) refers to graphic elements used repeatedly in marketing communication as a part of a current marketing campaign or consistently in all materials of a brand. The use of key visual is a very successful way of building the recognizability of a brand and establishing longterm relations with clients.
