A complete visual identity for an ambitious project, that of Aléna and Frédéric, alias "Alfred". This couple, parents of two children, embarked on the transformation of old water towers in order to create lodgings: Les Doms d'Alfred. The word "dom" comes from the lingwa de planeta and means "house".
Their projects, pharaonic and ambitious, give life to different entities which each bear their name. In order to create a relationship between these different identities, we have created Les Doms d'Alfred, which acts as a parent company.
The visual identity is intended to be neutral enough to unite all the doms, but still lively and colorful, like Aléna and Frédéric.
Their projects, pharaonic and ambitious, give life to different entities which each bear their name. In order to create a relationship between these different identities, we have created Les Doms d'Alfred, which acts as a parent company.
The visual identity is intended to be neutral enough to unite all the doms, but still lively and colorful, like Aléna and Frédéric.
SCOPE
- Logos & marks
- Identity
- Collaterals
- Strategy
- Direction
- Webdesign
- Car covering
- Signage
Identity, design & strategy : Christophe Lonneux, Nomade
Direction : Christophe Lonneux, Nomade
House photography : Aléna Lex, Jules et Jeanne
Other photography : Christophe Lonneux, Nomade
Printing : Imprim Group
Web development : Webadev