2021 Deposited student gift campaign
After a student is accepted to Messiah University, their next step to enrollment is paying their deposit to hold their spot in the next class. To build excitement for the coming year, students receive a gift once their deposit is paid.
Deposited students receive:
• A sweatshirt
• A falcon keychain
• Personalized welcome card with a banner that can be held up and shared on social media
It's packaged in a uniquely branded polybag mailer.
2022 Deposited student gift campaign
In year 2 of this campaign we made refinements. Listening to the focus group respondents, we removed the keychain, refined the polybag with a 2-sided design and simplified the congratulations card to remove the fold. The card is now 6 x 12 inches and is much easier and faster for our press to produce the personalized cards.
Deposited students now receive:
• A sweatshirt
• Personalized welcome card with a celebratory banner on the other side that can be held up and shared on social media