StampIT Digital Signatures is a tool that allows you to use legally recognized digital
signatures for all kinds of paperwork and services.
Creative Process
We were hired to create three short vibrant explainer animations to showcase StampIT's services.
Given ample creative freedom, we were able to go through a series of explorations on all levels of the
process and nail a style that is modern, dynamic and fun.
Storyboard
Our main idea was to show our character in similar positions and through the use of a subtle bounce,
completely change the environment around him. This way we underline the fact that a change of
scenery is in the power of the customer.
1/4
Casting & Character Development
In terms of character style, we chose a geometric, slightly exaggerated approach.
Paired with subtle shading, a lack of harsh lines and sharp angles, this creates a fresh, modern look and friendly feel.
The variety of characters hints towards the inclusivity of the service.
2/4
Location Scouting & Color
Our idea behind the environment selection was to tie the colors to the emotional responses created by having or not having a digital signature. The color selection is built on the contrast of the blue, gloomy scenes, versus the warm, comforting scenes. This contrast in mood is amplified by the monochromatic approach seen in all spaces.
3/4
VFX & Packshot
We created and implemented a 3D model of the actual StampIt USB flash drive, in order to add some depth and to break up the rhythm of the 2D animation.
4/4
credits
Client Storyboard & Illustration Client Service
Stampit Jelio Dimitrov Dessi Doycheva
Concept & Idea Animation Music & Sound
Jelio Dimitrov Alex Zhelyazkov Daniel Ivanov
