Identities that have meaning. CLICK TO VIEW WORK.

Logos
Creating an identity.

This logo and positioning statement was developed for a long-established Jeweler that was looking to rebrand it's image.

This logo was created for a local beekeeper that sells honey and other bee related products.

Although, technically I should include this Friendly Bee honey jar label in the Package Design portion of my book, I have decided it was more logical to display it here next to the logo. The label was developed for 22 and 46 ounce jars. Using 3 inks (black, yellow and white) on a clear self-adhesive label, the logo has a visual impact on the clear jars filled with golden honey.

This logo was developed for a company that manufactures biomedical waste treatment systems. The circle arrow graphic represents the treatment cycle, beginning with biohazardous waste (red) and gradually converting to environmentally safe material (green) after the treatment cycle is complete.

Assurex is a liquid chemical used to kill biomedical pathogens. I led the team developing the name of the product and created the logo for branding. The logo is used on chemical containers and the usage label.

This logo was created for consumers to recognize that the disinfectant contains ozone.

This sign graphic was developed for the Charlotte-Mecklenburg Police Department to build driver awareness about locking parked cars. The thought behind the graphic was to create a familiar image that motorists would understand and trust. The diamond shape and simple forms I created are similar to road signs already recognized by the public.

This logo was created for the East Coast Off-Road Racing organization. The graphic image of the off-road vehicle climbing over an obstacle tells a clear story of the organization's core focus.

This logo was developed for a major software company. The Color Vision software color corrected graphic design computer displays using hardware that attached to a monitor.

This logo was created for a specialty niche company that supplies local food markets with limited availability wines. The logo was also etched on wine glasses used to build brand appeal.

The Cahill Archive was a company that bought and sold antique documents. This logo was developed to combine old and new. The oldstyle script C represented the business of old documents while the company name in the foreground presents a modern business.

This logo was developed for a builder specializing in office buildings. Notice how the F can be seen as a cityscape. The logo was displayed on all company vehicles and uniforms.

This logo was developed for the Mecklenburg Council on Health and Fitness and was used to generate awareness for the council and the health issues they supported.

This logo and positioning statement was created for a company that developed micro-thin paint film that could be adhered to aluminum drink cans and automotive parts.

Southeast GPS and Fleet Solutions tracks commercial fleets for Department of Transportation Hours of Service records and route monitoring. The logo illustrates the GPS tracking signal as it morphs into the windshield of a typical fleet box truck.

4 examples of graphics developed for a police golf tournament. A new concept was developed each year for the event and participants looked forward to the new graphics. I created the concepts each year and produced final artwork for T-shirts and signage.