Noël Ponthieux's profile

Adobe SearchCenter: Hit All Your Targets at Once

Adobe: Hit All Your Targets At Once
42% response rate for Adobe SearchCenter+ targeted campaign
I collaborated on strategy and creative concepts, and wrote all content for the campaign. We got out the big guns to capture leads for Adobe's SearchCenter+ analytics program. High-value DM, email teasers and touches, plus a response microsite pulled a whopping 42% response rate overall.
Adobe SearchCenter+ response microsite
Personalized URL card includes playing instructions as well as an invitation to visit the response site.
Adobe SearchCenter: Hit All Your Targets at Once
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Adobe SearchCenter: Hit All Your Targets at Once

We got out the big guns to capture leads for Adobe's SearchCenter+ analytics program. High-value DM, email teasers and touches, plus a response m Read More

Published:

Creative Fields