The Singapore Rediscover vouchers is an initiative by the Goverment to help revive local tourism during this Covid-19 Pandemic. $100 credits are issued and can be redeemed by singaporeans through the booking of our attractions, hotel stays and even tour packages.
The redemption process is not the easiest and could be a challenge to follow through.
So our task was to create an instructional piece that can could cover the majority demographics in Singapore.
So we thought, instead of having just another celebrity take the stage, why not hold an open call audition for our attractions, tours and hotels to see who could be the face of the Singaporediscovers voucher.
And of course, our super trees displayed all the engery and ethusiasm we feel our fellow Singaporeans needed.
Have you redeemed your Singaporediscovers vouchers?
Watch full video below
Credits :
Copywriter: Renee Choo
Art Director: Max Tan
Copywriter: Renee Choo
Art Director: Max Tan
