Chocolate Wrapper Design

This was a project for my university. 

The goal was to create three innovative chocolate wrapper outcomes based on an exciting themed campaign by Cadburys, and book publisher Wordsworth. 

The campaign is aimed to encourage young people aged 13–16 to read, by creating innovative chocolate designs themed around classic novels: ‘Cadbury’s Enchantingly Good Read’ Collection: 

1. Little Red Riding Hood by Brothers Grimm 

2. The Wonderful Wizard of Oz by L. Frank Baum 

3. Hansel and Gretel by Brothers Grimm