MOWASLA is a brand new transportation service in Egypt, Owned by a private sector and powered by the Egyptian Government. We provided the Digital Strategy and Digital Identity to help them with full guidelines for digital channels and prints as well to kickstart the brand and to suit their target segment's taste and preference, so I generated Iconography, Arabic font, English font, Primary and Secondary colors, Photography Composition and Typography design for Arabic copies.
Credits
Client: MOWASLA EG
Strategist / Content Creator: Amr Hany
Agency: Detour Creative Studio
