Bloom is the tattoo salon of the tattoo artist Charlotte Parmentier as known as Chachou d'Amour. We made a minimalist logo for her social media and storefront window.
The lettering was done by the Liege native, Miles Signs. His reputation as a freehand lettering artist precedes him and the least we can say is that he did not disappoint us.
He magnified the logo with shading improving the visibility and aesthetics of the typography but also a 22-carat gilding with an incomparable and durable style.
He magnified the logo with shading improving the visibility and aesthetics of the typography but also a 22-carat gilding with an incomparable and durable style.
It was essential to underline the name "Bloom" (relating to the rebirth of the activity of Charlotte) by a baseline evocative of the content of the place.
Strongly based on floral designs, the nation of "Nature" also evokes an eco-responsible approach (vegetable inks, waste management, etc.).
The typography is inspired by the "Art Nouveau" movement, in homage to Mucha's works and his floral style.
Strongly based on floral designs, the nation of "Nature" also evokes an eco-responsible approach (vegetable inks, waste management, etc.).
The typography is inspired by the "Art Nouveau" movement, in homage to Mucha's works and his floral style.
SCOPE
- Logos & marks
- Naming
- Direction
- Signage
Identity, design & strategy : Christophe Lonneux, Nomade
Photography : Christophe Lonneux, Nomade
Hand painting : Jérémy Goffart, Miles Signs
