Michelin is a world-leading tyre manufacturer. And the Official Technical Partner of the FIA Formula E Championship.
In 2021 they launched an online game "Michelin Formula E Challenge" and released it to all gulf countries + North Africa.
As a senior graphic designer with Blue Lions Morocco, i was responsible to create the main poster design of the event
+ social media posts against a challenging time deadline.
Inspired by the real game environment and respecting the brand guidelines.
