I’ve been working on Alamesa's Products and it's UI/UX since May 2011. I’ve been designing 3 microsites (Reserve, Experiences, and Delivery) inside the main portal.
Find below some screenshots of the Delivery microsite.
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Brief: AlaMesa enables access to Cuban cuisine by connecting culinary consumers, suppliers, and experience-goers with local restaurants.
Goal: Design an online marketplace where restaurants can sell their products, process orders and make deliveries.
Target:
- Cubans residents and visitors who want food or ingredients delivered to their doorstep.
- Cubans living abroad who want to support or spoil their relatives with meals
Market size: ~ 2,536,345 persons (*2018 stats)
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My role: Product Design, UI/UX
- Market research
- Information architecture design
- Visual and interaction experience design (UI/UX)
- Testing and go-to-market strategy
*This product quickly grew from 3 restaurants in Havana City providing 37 products to 120 in the whole Island providing 6199 products in 1 year.
If you want to work together on a similar project send me a message to yon2x2@gmail.com