In an effort to increase brand awareness in the Kansas City metro, we created a media push around the downtown mixed-use project, the Flashcube building. As a historical renovation, the building had to maintain the existing glass window curtain facade and each pane had to be individually replaced. I wrote a release with project details, coached internal spokespeople on talking points, and focused our efforts on the Business Journal, Kansas City Star, and local television stations. We received placements in all three. 

Read the business journal article HERE

MW Builders wanted to highlight their work across the country to demonstrate their willingness to travel for the right project. In addition, the new AC Hotel in Santa Rosa, California was a modular construction project, the first for the MW Builders team. 

This hotel was the first commercial construction project after the area suffered from devastating forest fires. 

I created the news release, identified local media outlets, developed talking points, coached internal spokespeople, coordinated with partners, and worked with the publication. 

We shared this finished article through our social channels. 

Read the article HERE