James Donaldson's profile

London School of Business and Finance

Always looking for ways to make our business school messaging less corporate – particularly when speaking to 18-year-olds – a designer friend and I came up with this Tube and taxi ad campaign. It was around the time tuition fees were set to rocket, so we figured we’d directly pitch LSBF’s accounting qualifications as an alternative to uni – and slightly disappointing mealtimes.​​​​​​​
An outdoor poster ad for the LSBF School of English (now The Language Gallery) to, you know, get people through the door.
Not too legible, but this was one my favourite ads for LSBF, made for placement in magazines. Sorry for straining your eyes...
London School of Business and Finance
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London School of Business and Finance

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Creative Fields