Rebranding for Scoop. Honest Goods., a brand of raw artisan honey made in Jalisco, Mexico. The essence of the product is on how its made since the bees that create it are pollinators of different species of flowers and that’s what gives it its characteristic flavor. The twist that was given to this new version was to make a much more sober and minimalist visual system emphasizing the colors of each flavor.
Photography: Enrique Ramirez Aguilar
@erag6
