jumbo shells
The brand recently decided to update its packaging design. The idea behind the rebranding was to create the feeling that this pasta is made in Italy and sent by mail to the consumer directly from Italy. The design uses hand-drawn illustrations of iconic places in Italy and imitation of kraft paper to emphasize tradition and history and make the packaging stand out on the shelf next to other brands.
Packaged in an elegant design that complements the exquisite and unique taste of Italian pasta
Packaged in an elegant design that complements the exquisite and unique taste of Italian pasta
Client: kazin (Pasta)
Creative & Art Director, Copywriter: Alireza Mousavi
Packaging design
Ghazal Studio Advertising Agancy.
Tehran- Iran - 2017
Creative & Art Director, Copywriter: Alireza Mousavi
Packaging design
Ghazal Studio Advertising Agancy.
Tehran- Iran - 2017
